Dr Muhammad Anshari


Assistant Professor, UBD School of Business and Economics



Muhammad Anshari is researcher and academic staff at Universiti Brunei Darussalam School of Business & Economics. My professional experience started when I was IT Business Analyst at Astra International. Research Fellowship from The Government Republic of China (Taiwan) at National Taiwan University (Jan-Dec, 2014). Research Fellowship from King Saud University - the Kingdom of Saudi Arabia 2009. I am one of the editors and authors for the book "Financial Technology and Disruptive Innovation in ASEAN". Details of research interests are as below.


Bachelor of Management Information Systems (BMIS - Hons), International Islamic University Malaysia
Master of IT (E-Business), James Cook University, Australia
PhD in Business Administration, Universiti Brunei Darussalam


E-Health & Mobile Health,
Big data in business,
ICT & Area Studies (ASEAN/Borneo)
ICT in Education,
Smartphone adoption, millenial & digital business
Social Computing


Digital marketplace & ASEAN

Applications Invited
Interdisciplinary research collaboration

FinTech and Disruptive Innovation in ASEAN

https://www.igi-global.com/book/financial-technology-disruptive-innovation-asean/219369 The combined economies of ASEAN make it a major of economic power after EU, USA, China, and Japan. The combined population of ASEAN creates the world's third-largest market with more than 600 million of people. There are potential readers that are waiting to find a comprehensive book to discuss FinTech, especially in ASEAN's context.

Applications Invited

ICT Index Readiness in ASEAN / Borneo

Applications Invited
Interdisciplinary research collaboration

Scopus Publications


Google Scholar Citations


Google Scholar h-index


Google Scholar i10-index

Scopus Publications


Selected publications

1. Anshari, M. and Sumardi, W.H. (2020) ‘Employing big data in business organisation and business ethics’, Int. J. Business Governance and Ethics, Vol. 14, No. 2, pp.181–205 [Inderscience Publishers - Q2 in Business and International Management]

2. Thani, F.A., Anshari, M. (2020). Maximizing smartcard for public usage: PDCA and root cause analysis. International Journal of Asian Business and Information Management. [IGI Global - Scopus Q2 in Cultural Studies]

3. Anshari, M., Almunawar, M.N., Ariff Lim, S., Al-mudimigh, A., (2019). Customer Relationship Management and Big Data Enabled: Personalization & Customization of Services, Applied Computing and Informatics. Vol. 15 (2), p. 94-101. DOI: https://doi.org/10.1016/j.aci.2018.05.004 [Scopus Elsevier, Scopus Q2 in Information Systems]

4. Anshari, M., Almunawar, M.N., & Masri, M., Hamdan, M. (2019). Digital Marketplace and FinTech to Support Agriculture Sustainability, Energy Procedia, Elsevier, 156C (2019) pp. 234-238. [Elsevier - Scopus Q1 in Energy Management & Studies]

5. Anshari et.al. (2018). Smartphone habits and behaviors in supporting students self-efficacy. International Journal of Emerging Technologies in Learning. [Kassel University Press - Q2 Scopus in Engineering]

6. Anshari, M., & Lim,S.A. (2017) E-Government with Big Data Enabled through Smartphone for Public Services: Possibilities and Challenges, International Journal of Public Administration, 40:13, 1143-1158, DOI: 10.1080/01900692.2016.1242619. [Taylor & Francis – Q1 Scopus in Business & International Management]

7. Anshari, M., et.al. (2017). Smartphones usage in the classrooms: Learning aid or interference?. Education and Information Technologies. DOI: 10.1007/s10639-017-9572-7. [Springer – Q1 Scopus in Information Science]

8. Anshari, M., et.al. (2016). Smartphone habit and behaviour in Brunei: personalization, gender, and generation gap. Computers in Human Behaviour. Vol. 64 (2016) 719-727. DOI. http://dx.doi.org/10.1016/j.chb.2016.07.063. [Elsevier - Q1 Scopus in Computer Science].

9. Anshari, M., Alas, Y., & Guan, L. S. (2016). Developing online learning resources: Big data, social networks, and cloud computing to support pervasive knowledge. Education and Information Technologies, Springer 1-15. DOI: 10.1007/s10639-015-9407-3. [Springer - Q1 Scopus in Information Sciences]

10. Alas, Y., Anshari, M., Sabtu, N.I., & Yunus, N.M., (2016). Second-Chance University Admission, the Theory of Planned Behaviour and Student Achievement. International Review of Education. Vol. 62 (3). P. 299 – 316. DOI: 10.1007/s11159-016-9558-5. [Springer –Q2 Scopus & ISI Indexed in Education & E-Learning].

11. Huda, M., Anshari, M., Almunawar, M. N., Shahrill, M., Tan, A., Jaidin, J. H., Daud, S., & Masri, M. (2016). Innovative teaching in higher education: The big data approach. Turkish Online Journal of Educational Technology, November 2016, Special Issue for INTE 2016, 1210-1216. http://dx.doi.org/10.13140/RG.2.2.10543.53924. [Scopus Q2 in Education Technology].

12. Anshari, M., & Alas, Y. (2015). Smartphones Habits, Necessities, and Big Data Challenges. Journal of High Technology Management Research. 26 (2): 177-185. Elsevier, DOI: 10.1016/j.hitech.2015.09.005. [Elsevier – Q2 Scopus in Management of Technology & Innovation].

13. Anshari, M., & Almunawar, M. N. (2015). Designing Role of Online Health Educators in Healthcare Services. Journal of evidence-informed social work, 12 (2), p. 220-236. [Taylor & Francis – Q2 Scopus, Medline, PubMed]

14. Almunawar, M.N., Anshari, M. & Younis, M. Z. & Kiza, A. (2015). Electronic Health Object: Transforming Static to Interactive and Extensible Healthcare Systems. Inquiry: The Journal of Healthcare Organization, Provision, & Financing. Vol. 52. DOI; 10.1177/0046958015618665. [SAGE - Q2 Scopus in Healthcare Management].

15. Anshari, M., Alas, Y., & Guan, L. S. (2015). Pervasive Knowledge, Social Networks, and Cloud Computing: E-Learning 2.0. Eurasia Journal of Mathematics, Science & Technology Education, 2015, 11 (5), p.909-921. DOI: 10.12973/eurasia.2015.1360a. [Moment Publications - Q2 Scopus in Education]

16. Almunawar, M.N., Susanto, H., and Anshari, M. (2013). A Cultural Transferability on IT Business Application: iReservation System, Journal of Hospitality and Tourism Technology, Vol. 4 (2) p. 155-176. [Emerald – Q1 Scopus in Information Systems, Tourism, & Hospitality Management]

17. Almunawar, M.N., Anshari, M., Susanto, H., (2012). Crafting strategies for sustainability: how travel agents should react in facing a disintermediation. Operational Research. DOI 10.1007/s12351-012-0129-7, p. 27. [Springer – Q2 Scopus indexed in Strategy & Management]



UBD Research Grant Ref. No.: UBD/ORI/URC/RG336/U01 Title: Big Data Applciation in the E-Government Initiative: Feasibility Studies (Principal Investigator)

Faculty Block Grant, UBD. Ref. No.: UBD/RSCH/1.8/FICBF(b)/2018/003 Title: Business Models of Digital Marketplace in ASEAN.

Taiwan Research Fellowship No.: MOFATF2014035 Title: Consumers' Empowerment in E-Health Systems; Host Institution: National Taiwan University (Principal Investigator)

King Saud University; Customer Relationship Management in Banking Sector, 2008 (Principal Investigator)

Industry, Institute, or Organisation Collaboration

Department of Health Management and Health Economics (HELED), University of Oslo Norway - Mobile Health
Jackson State University, USA - E-health research
Binus University Indonesia - Mobile commerce research


IT Business Analyst @ Astra International


Research Sharing and Presentation

1. Panel Presenter, Persidangan Perkhidmatan Awam, Sempena Hari Perkhidmatan Awam Kali ke-26 Negara Brunei Darussalam, Jabatan Perdana Menteri, 19 November 2019.

2. The Czech Technical University in Prague, Czech Republic, "Factors Influencing Individual in Adopting e-Wallet", The 9th International Conference on Information Communication & Management (ICICM 2019), 23-26 August 2019.

3. ASEAN Regional Workshop at Bangkok Thailand on “Climate Finance: GCF Concept Note Write-shop, "Transforming Trash to Digital Wallet: Changing People Behavior". 10-12 September 2019, (Best concept-paper).

4. Nagoya University, Japan, "Digital Marketplace and FinTech to Support Agriculture Sustainability". 4th International Conference on Renewable Energy and Development, Sept 19-21, 2018.

5. University of Macau, China, "Big data and Open Government Data in Public Services Knowledge". 2018 International Conference on Big Data Management, 26-28 Feb 2018.

6. Binus University, Indonesia, "Big Data in Healthcare for Personalization Customization of Healthcare Services", International Conference on Information Management and Technology (ICIMTech), 2019.

7. Universitas Sriwijaya, Indonesia, "Expending Technique Cryptography for Plaintext Messages by Modifying Playfair Cipher Algorithm with Matrix 5 x 19", 3rd International Conference on Electrical Engineering and Computer Science (ICECOS), OCTOBER 02-04, 2019. (Best Paper)

8. International Postgraduate Networks (IPN) at Hat Yai Thailand, "Customer Relationship Management with Big Data Enabled in Banking Sector", 22 – 23 April 2016.

9. Universitas Islam Negeri Raden Fatah Palembang, "ICT & AEC: The challenges for Malay in Region", Dec 2, 2016.

10. Universitas Yudharta Pasuruan, Indonesia, " ICT ASEAN Index Readiness", International Seminar Arah Kebijakan Ekonomi di Era ASEAN Economic Community, May 2, 2016.

11. Chulalongkorn University Bangkok Thailand, "Big Data Era: Big Challenges for ASEAN Economic Community". International Conference on ASEAN Studies 2 (ICONAS 2), 3-5 August 2015. (Best paper)

12. Gadjah Mada University, Yogyakarta Indonesia, "Shifting Role of Customers from Recipient to Partner of Care in Healthcare Organization". The 13th ASEAN Graduate Business, Economic Program (AGBEP) Network, April 2, 2013. (Best paper)

13. National Chengchi University (NCCU), Taipei - Taiwan, "Modeling patient empowerment in healthcare organization through cloud computing", The Fourteenth International Conference on Electronic Business, 8-12 December 2014.

14. Universiti Malaysia Pahang, Malaysia, "Crafting Strategies of Patient Empowerment in E-Health System: CRM 2.0", Research Sharing at Faculty of Computer and Information Technology, 2014.